Great references.
Great sales.
The challenge
Fujitsu, the world’s fourth largest IT services provider, wanted to leverage the great work they do to help drive new sales.
The B.I.G approach
We work with Fujitsu to support the performance of their reference program to impact deal flow. B.I.G’s specialist team use strategic, creative and digital tools to drive the ethos that ‘every Fujitsu customer should be a great reference’, deep into Fujitsu’s culture.
The impact
This sets up a virtuous circle: great references lead to great sales, which lead to more great work, which lead to more great references…
“We have a great partnership with BIG which is making positive change in Fujitsu.”
–
Umesh Patel
Statistics
increase in referenceable customers
increase in creation of reference content
increase in views for reference content
RELATED CASE STUDIES
Turning a brand into a powerful sales tool
How Capgemini is increasing sales
To find out more about B.I.G. and how to increase your sales, contact joelloader@brandimpactgroup.co.uk
