The big advantage
The advantage isn’t what you say - it’s what others don’t know. We identify the signals your competitors miss and the market hasn’t yet understood, then connect them in ways that shift perception and drive action. Combining intelligence, creativity, engagement and direct access to decision-makers, we turn insight into influence - and influence into deals.
big IQ™
Intelligence that pinpoints where to play
Enterprise growth is won or lost in the first moments of engagement. BIG IQ is our proprietary diagnostic system that cuts through noise to pinpoint where to focus, why it matters, and how to act – delivering a Signal Map, Investability Score, and 1:1 Mini Playbook.
A structured, repeatable system that minimises time demands on sales teams while surfacing the decision signals that drive executive buying.
big EQ™
Hybrid intelligence that opens enterprise doors
BIG EQ blends account signals, customer insight, market intelligence, and big Board perspective into one source of truth, transforming it into narratives, executive-ready assets, and award-winning campaigns. It equips teams with clarity, conviction, and the tools to win.
Real-world validation from senior executives who understand how buying decisions are made – ensuring strategies are data-driven and decision-ready.
big AQ™
From campaigns to conversations
big AQ builds on big EQ and adds precision outreach, senior targeting, and big Board-amplified engagement. It does not just prepare you to win - it connects you with the right executives and buying groups at the right moment with exactly the right value chain.
The rare ability to combine high-quality creative with direct C-suite access – ensuring campaigns do not just look strong, but open doors.
big Voice™
Advocacy that multiplies influence
big Voice turns success into influence. It develops executive champions, captures customer proof at its peak, and scales those stories across markets, industries, and ecosystems to accelerate growth.
Structured advocacy systems that transform customer momentum into market-wide credibility and long-term strategic advantage.
The big board
This is where insight becomes influence
The Big Board gives you access to a curated network of senior decision-makers and industry voices - validating your thinking, shaping conversations and opening doors that traditional outreach can’t.
It brings your strategy into real-world environments, testing and strengthening your positioning with the people who influence outcomes. The result is sharper messaging, stronger engagement and earlier momentum in the accounts that matter most.
From first signal to signed deal, it connects your strategy to the people who move markets - turning insight into action, and action into measurable growth.
Access that moves markets
Our big Board members include former C-suite leaders, active executives who share insights discreetly, and trusted advisors who guide strategy and introductions behind the scenes.
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Former COO
UK’s largest retail bank
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Ex-CIO
Fortune 50 global insurer
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Chief Digital Officer
FTSE 100 energy company
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SVP Procurement
US federal agency
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Board Advisor
$5B SaaS unicorn
1. Discovery & Activation
Align on target accounts, identify the most relevant executives, and activate initial outreach - building early traction and setting the foundation for meaningful engagement.
2. Engagement
Tailor involvement to each individual’s preference, from direct coaching and messaging support to behind-the-scenes guidance or warm introductions.
3. Expansion
Extend the network where additional depth or coverage is required, creating momentum through the network effect.
For new clients, we recommend beginning with a focused pilot. We review your priority targets, identify the most relevant points of access and influence, and activate the BIG Board across three accounts.
The pilot is designed to:
Map the right connections within each target organisation to unlock influence
Engage carefully selected Board members for insight, coaching, or warm introductions
Facilitate executive-level conversations that accelerate pipeline
Pricing reflects the level of involvement and profile of each executive. Engagements are scoped on a per-individual basis:
Category |
Description |
Indicative Range |
|---|---|---|
| Discovery & Activation | Strategic alignment and targeted outreach | $0 – $8,000 |
| Visible Coach | Active involvement in coaching or executive messaging | $4,000 – $8,000 |
| Strategic Support | Behind-the-scenes guidance and introductions | $3,000 – $6,000 |
| Informal Insight | Discreet information sharing or light signal-boosting | $2,000 – $3,000 |
| Network Expansion | Additional targeted identification and activation | From $3,000 |
Figures are indicative only. Final pricing depends on scope, complexity, and the profile of the individuals involved.